What will you learn from this course?

Key features of the course

Individuals interested

Individuals interested starting their own digital marketing agency.


Students pursuing career in marketing or digital media.

Traditional Marketers

Traditional Marketers looking to adapt to the digital landscape and stay relevant.

Search Engine Optimization

Search Engine Optimization, is the process of optimizing a website to improve its visibility on search engines and attract organic traffic through techniques like keyword research and on-page optimization.

Email Marketing

Email marketing is a strategy that involves sending targeted emails to a specific audience with the goal of promoting products, services, or building customer relationships for business growth and engagement.

Graphics Design

Graphics Design is the creative process of visually communicating ideas using elements like images, typography, colors, and illustrations to convey messages effectively and aesthetically.

E- Commerce

E-commerce is online commercial transactions involving buying and selling goods or services. It allows businesses to reach a wider audience, conduct transactions electronically, and facilitate convenient shopping experiences.

grow your instagram

Increasing your Instagram overall presence by implementing strategies such as creating compelling content, engaging with the audience, etc.To expand your reach and attract more followers on the platform.

Digital Marketing Fundamental

The core principles and techniques used to promote products or services online. It includes strategies such as SEO, SEM, social media, content marketing, and analytics to reach and engage target audiences for business growth.

Reels Mastery Course

The Reels Mastery Course is a comprehensive program designed to help individuals master the art of creating engaging and effective Instagram Reels, driving organic reach, and growing their online presence.

Conversion Rate Optimisation

CRO is the process of improving a website's effectiveness in converting visitors into desired actions, such as making a purchase or submitting a form, through strategic optimization techniques and user experience enhancements.

Sms Marketing

SMS marketing is a form of mobile marketing that involves sending promotional messages to customers via text messages. It is an effective way to reach a wide audience, drive engagement, and generate leads.

Content Marketing

Content marketing is a strategic approach that focuses on creating and distributing valuable, relevant, and consistent content to attract and engage a target audience, ultimately driving profitable customer action.

Webinar Marketing

Webinar marketing involves utilizing online seminars to promote products, services, or educational content. It allows businesses to engage with a targeted audience, share valuable information, and drive lead generation and conversion.

Freelancing Techniques

Strategies and skills used by independent professionals to succeed in their work. These include effective client communication, marketing, time management, project delivery, and building a strong professional reputation.

Inbound Marketing

Attracting potential customers towards your business by creating valuable content, building trust, and providing personalized experiences, resulting in organic lead generation and customer growth.

Social Media Marketing

Social media marketing refers to the strategic use of social media platforms to create and share content, engage with audiences, build brand awareness, drive website traffic, and achieve marketing goals.

Display Advertising

Display advertising is a form of online advertising that uses visual elements such as banners, images, or videos to promote products or services on websites, apps, or social media platforms.

Introduction To Digital Marketing

Digital Marketing is the practice of promoting products or services using digital technologies and platforms to reach and engage with a targeted audience, driving brand awareness, customer acquisition, and business growth.

Marketing Automation

Marketing automation refers to the use of software and tools to automate marketing tasks, streamline workflows, and nurture leads. It enables businesses to save time, increase efficiency, and deliver personalized, targeted messages to their audience.

App Marketing

Strategic activities aimed at promoting mobile apps, including optimizing app store listings, implementing user acquisition campaigns, and utilizing various marketing techniques to increase app downloads, and overall app success.

Digital Marketing Strategies

Techniques aimed at promoting products or services online. It includes activities like SEO, social media marketing, content marketing, and PPC advertising to reach and engage target audiences, generate leads, and drive business growth.

Media Planning And Buying

Execution of advertising campaigns by selecting the right media channels, negotiating placements and rates, and optimizing reach and frequency to effectively reach target audiences and maximize the impact of advertising messages.

AI Tools Bonus

AI Tools Bonus refers to additional features provided by AI tools that enhance user experience and productivity. These features may include advanced analytics, automation, natural language processing, and machine learning capabilities.

YouTube Marketing

YouTube Marketing is the strategic promotion of products, services, or brands using YouTube's platform. It involves creating and optimizing videos to engage the audience, increase visibility, and drive traffic and conversions.

Google Webmaster tools

Google Webmaster Tools also known as Google Search Console is a free service by Google that provides website owners with insights, data, and tools to optimize their site's performance, visibility, and search engine rankings.


Blogging is the act of creating and publishing content on a blog. It involves writing, sharing information, and engaging with an audience through articles, images, and multimedia to express thoughts, ideas, or promote products and services.

Google Analytics

Google Analytics is a powerful web analytics tool that provides insights on website traffic, user behavior, and marketing effectiveness, helping optimize strategies for improved online performance and conversion rates.

Face Book Marketing

Facebook marketing refers to the use of the Facebook platform for promoting products or services, engaging with audiences, running targeted advertisements, and building brand awareness to achieve marketing objectives.

Key Word King

Keyword specialist is an expert who specializes in conducting thorough keyword research, analyzing search trends, and implementing targeted keywords to improve a website's visibility and attract organic traffic from search engines.

Digital Marketing Tools For Online Business

Software or platforms that manage and execute marketing strategies, such as social media management, email marketing, analytics, and many more to achieve business goals and reach target audiences effectively.

Conversion tracking

Conversion tracking is a process that involves monitoring and measuring specific actions taken by users on a website, providing valuable data to evaluate the effectiveness of marketing campaigns and optimize strategies for better results.

Video Marketing

Video marketing involves creating and promoting videos to engage, educate, and persuade your target audience. It's an effective strategy to increase brand awareness, drive traffic, and boost conversions through compelling visual storytelling.


Management is the process of planning, organizing, and controlling resources to achieve organizational goals effectively and efficiently, while coordinating and motivating individuals or teams to accomplish tasks and maximize productivity.

WhatsApp Business Marketing

Utilizing the WhatsApp Business app for business promotion, customer engagement, and communication. It allows companies to reach their target audience, provide customer support, and promote products/services via text, images, and multimedia.

Google AdSense

Google AdSense is an advertising program by Google itself that allows website owners to earn money by displaying targeted ads on their sites. It works on a pay-per-click or pay-per-impression basis.

Landing Page Techniques

Landing page techniques refer to strategies used to optimize a web page for better conversion rates. These include compelling headlines, clear calls-to-action, minimal distractions, and persuasive content to engage and convert visitors effectively.

Rescearch Target Audience

Researching the target audience involves understanding their demographics, preferences, and behaviors to create effective marketing strategies. It helps businesses tailor their messaging and offerings to attract and engage the desired customer base.

Google My Business

Google My Business is a free online tool that allows businesses to manage their online presence, create business profiles, and appear in local search results, helping them connect with potential customers.


Remarketing is a digital marketing strategy that targets previous website visitors by displaying relevant ads across different platforms, reminding and enticing them to return and complete desired actions.

Affiliate Marketing

Affiliate Marketing is a performance-based marketing strategy where affiliates earn a commission by promoting products or services of other companies through their own platforms, driving traffic and generating sales.

Customer Relationship Management (CRM)

CRM is a system that manages interactions with customers, tracking their data, and improving relationships. It helps businesses enhance customer satisfaction, and drive growth through effective customer management.

Online Reputation Management

Online Reputation Management (ORM) refers to the process of monitoring and controlling an individual or business's online presence to shape public perception, manage reviews, and protect their reputation.

Mobile Marketing

Mobile marketing is essential in today's digital environment. Use mobile-friendly websites, create engaging mobile ads, use SMS and push notifications, and optimize mobile searches to effectively engage and convert smartphone users.

Lead Generation Business

Company that focuses on identifying and attracting potential customers for other businesses. They use various marketing strategies to gather contact information and qualify leads, which are then passed on to their clients for further sales and conversions.